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Hey!

I’m Sahar, ​a designer based in SF​ ​with an MFA in Visual Development, ​14 years of experience in visual design,​ and 6 years in UI/UX. I worked in all aspects of the design process, from initial research to final implementation.
For my picturebook & illustration projects, please visit here. 

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Featured Case Studies

The Little Soul Company

Application Design

UX Research, UX/UI

Berri Real Estate

Application Design

UX Research, UX/UI Design

The Little Soul Company

Application Design

UX Research, UX /UI

Microsoft 

Newsletter Redesign

Information Artichecture, Marketing, Visual Design

Blue Shield CA

Atomic Design 

Atomic llustration Library

Advanture Academy 

Coding Game

UX Research, UX/UI, Design System

Personal Project

Branding

Research, Visual Design

Press and News

Guest Speaker

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  • IAWF Leadership conference 2019, San Francisco 

  • IWIN Woman In Network 2018. Walnut Greek

  • Leadership Seminars By Pars Equality Center 2018, Menlo Park

  • Gem TV, Roozaneh Show, 2018, LA

  • Andishe TV, Dr. Farnoodi Show, 2018, LA 

  • Radio Farda, 2017, Washington DC

  • Danesh Talk Show, 2018, OC

  • Ariana TV, 2018, LA

  • Women Leaders group, 2017, Berkeley 

  • Tapesh TV, Thursday Night Show, 2017

Awards

  • SCWBI 2024, The Equity & Inclusion Award.

  • AAU Spring Show 2018, Second Place Illustration Award

  • Iran National Games 2009, First Place Character Design Award

What Other people Say

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Hoda Pedram, UX Designer @Facebook

I have worked with Sahar before and was always impressed by her positive attitude and the empathy that she has towards users. Sahar us a creative designer who would not be afraid to dig deeper into the problem state and brainstorm user-centered solutions. She is always open-minded and constantly pushes the product forward.

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Firuze Mahmoudi,
Director @U4I

Sahar Shams's success with Michka and all her endeavors in such a short time is a testament to who she is and how hard she works. She is one of the most dedicated, tireless, hardworking individuals I have worked within my life. She is constantly learning and growing and exploring new partnerships and avenues for success. 

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Arash Keshmirian,

CEO @Limbic

As a team member or a leader, Sahar comes highly recommended. She is a uniquely creative and tirelessly hardworking individual, overcoming obstacles big and small to realize her vision. Her talent and humility are an asset to any project.

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Jason Weesner, Game Design Faculty @AAU

Anybody who works in a creative field will understand the challenges in developing a finished piece from a personal idea. From the moment I met her, Sahar impressed me with her creativity, artistic skills, and work ethic. Sahar was an excellent collaborator and always had a clear vision of what she wanted to create.

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Press

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Case Studies
Press
Guest Speaker
Awards
Recommendations
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